You are here because you realize the importance of marketing your website. You wouldn't
open a business and rely solely on your listing in the phone book to attract customers, and the same is true
of any e-business.
So where do you go from here? You know what you want, now how do you get it? The answer is tenacity. Hire experts
to handle only site marketing. Work closely with your marketing company and the results will come.
Our regimented, tiered approach to search engine registration and site marketing has been proven to be effective.
It's a recipe combining knowledge of search engines, drive, talent, and marketing experience that gets results.
During the initial discussion with clients we clearly explain our step-by-step process, how it works into your short and
long term marketing goals, timeframe, and budget. The next step is to set goals and budgets, and initiate the process.
We work closely with your Web Design Firm to coordinate design changes and new releases. We understand site design
processes and how they affect search engine placement, and look to optimize your site for the broadest search engine compatibility.
"Sounds fine, but what about those emails I get every week promising top placement for dirt cheap? Why not use them?" If it sounds too good
to be true, it usually is. To test our process against our competitors, we randomly chose 10 services and attempted to contact
them. Of the ten, only 1 returned any communication requesting more information. They were either unable or unwilling to disclose their processes or what
exactly they would do for our money. That's because many of theses services utilize a software package that automates search engine registration. It's a
good concept, but it is highly unlikely to produce desirable results. They have to do only ten seconds of work and the software does the rest. They never
actually do any site optimization or keyword embedding.
Anyone promising top ten placement is not being completely honest either.
Sure, there are ways to get you instantly into the top ten results on some engines, but it requires what the search engines call "cheating".
Once you are caught, your site is banned from their search index. There are no long term benefits for you, and by then the registration service
is long gone with your money. Sustaining a top ten placement takes time and diligent effort. After all, you are competing against
sometimes thousands of sites for the same ten spots. To get on top and stay on top, you have to be smarter and better than the rest.
Being smarter and better leads back to a solid foundation of good site design, your business expertise in your arena, and our
understanding of search engine behavior and banner advertising. Give us a call for a free, no-obligation consultation regarding
our services and what they can mean for your e-business. We'll show you our extensive portfolio along with real success stories from
real people like you.
To put things in perspective, contact us for a site review and consultation.
Do these services work? Don't ask us. Ask our clients, like David Aaron, the Internet Manager at
Gus Paulos Chevrolet,
or Mike Atchley at
The Jeep Doctor.
This is just the tip of the website marketing iceberg. Our creative staff has created some of the most successful Internet
banner advertising campaings ever in Utah. That's another story for another day. Let's
get your site into the search engines first.
Kayvon Shirzad
Online Marketing Director
Nexus Digital Solutions
801-288-8835
email
Kayvon@NexusDigitalSolutions.com
So who are the top players? How about AOL Search, Alta Vista, Direct Hit, Excite, Fast, Galaxy, Google, Overture, HotBot, Infoseek,
InfoHiway, InfoSpace, Inktomi, Jayde Online, LookSmart, Lycos, Netscape Search, Northern Light, Magellan, Metacrawler, MSN Search,
Open Directory, Open Text, Peekaboo, Planet Search, Pronet, SearchHound, Snap, Starting Point, USA Online, WebCrawler, and Yahoo.
